Riding on emojis to search for our roots
I’ve always assumed that emojis are used by youngsters with smartphones and bad spellings and those of us who are perennially complaining of less time. But then as I went through the pages of this book, my own ignorance came hurtling towards me… I mean, conversations using emojis as the alphabet, emojis to represent complex...
Bloggers – the online chefs
I’ve headed Corporate Communications for years and I know how expensive one print insert is. But does this mean that every insert must necessarily lead to purchase decisions? No. Every print media insert costing lakhs or av bytes on the av media will not necessarily make the sales charts sing with joy. The ad-campaign decisions...
