Facebook – terminator or just another trend?
The social media is the new eco-system where businesses are both the flora and the fauna. Now if you think this is the new-age Garden of Eden, you’re probably about to drown in severe misconceptions because this el-dorado has its own set of predators. One of these is Facebook. So yes, if one rubs a...
Conversation with an influencer
Not every conversation begins with some kind of an affirmation of positive expectations, but this one did. ‘So you fancy you are an influencer?’ I asked. ‘More than that,’ he replied, ‘I am a writer. I draw. I sketch. I handle my DSLR rather adroitly…’ ‘How does all this help?’ ‘You didn’t let me complete,’...
Harlots of destiny
Madhur, a very good friend, wrote on facebook: ‘The best learning in the world is from understanding life. Most people never learn.’ This happened to one of the more agreeable updates on facebook… most updates by most people are frivolous forwarded messages and so when something like this comes along, it tickles the thought processes...
The new-age intellectual
We all lean… towards opinions, thoughts, doctrines, and dogmas. This is the easiest thing to do. To ‘unlean’ means you may have to go through the torture of unlearning. To unlearn is to embrace a change in actions and stances that may not then remain an activity that prances about in the world of thoughts...
Stranger
One word and yet it fills you with myriad thoughts and conclusions and extreme emotions too at times. I’ve seen people shy away from strangers, avoid them, hate them, shout at them, fearful of them, and sometimes wonder at their audacity. The word ‘stranger’ is familiar in our language and this is precisely where the...
Shoot more…
Just two words… and a whole universe of meanings! This is the way the mind can fox you, confound you, and lead you anywhere. I know these two words would mean different things to different people. Well, the world is full of two words coupling to lead us into insights, but let me just talk...
Rules, formulas, and writing well
Everyone dreams of writing well. No wonder then that we see so many books that call you through book store show windows, so many websites that beckon you demurely and sometimes in a crass and gross manner… there are e-mailers wanting you just click and become a writer and then even SMSes aren’t so far...
The intrigue behind online contests
Online contests are a great idea that is promoting creativity and proactive participation. They are also giving sponsors a great platform for roping in the masses for some significant brain-storming and product promotion at a cost that is negligible when compared to the costs needed for even a modest print campaign. But this post isn’t...
The Matic Tunes
A few poems written in hinglish for some facebook contest sponsored by Samsung washing machine and Surf Excel Matic… Poem 01 Excel sheet to kiya close aur Surf Excel ko ja pakda Samsung lappy ka switch off, ab Samsung machine mein kapda I love my Samsung and Excel They make me live my life...
Who’s afraid of social media?
The other day when I met a friend from my school, all we discussed was how well we were connected and how fast we were able to reach out to our friends when needed. And I am talking of the seventies here. Surprised? Well, you should be, considering the way technology has redefined communication. With...
Unconnected and Unrepentant. Review of ‘The Asocial networking.’
Frankly, I loved the book immensely because it gave me all the reasons to have a hearty hoot after every few hundred words… and mind you, this book isn’t in the comedy genre at all. It is supposedly a serious treatise on the state of the social networks today. The book claims to take you...
The World’s Coolest Job
WORK HARD, PARTY HARD: MILLER HIGH LIFE’S COOLEST JOB IN THE WORLD Miller High Life Campaign!! Digital Marketing Strategy If there is one digital marketing strategy that is engrossing and effective from all my years of giving marketing tips for hotels and working with them to improve their foot traffic, this is one… Beer brand...
