The magic of headlines!
Do you read a few chapters first before you decide to buy a novel? No, you probably look at the title, maybe browse the blurb, stare at the cover graphic… and then let your gut feel do the rest. When it comes to ads, do you read the full ad first and then look at...
Spirituality is all glitz, glam, and grandeur!
Why is it that the moment one uses the word ‘spiritual’, the mind takes off to the whites and off-whites in colours or makes a direct swing to the ‘bhagwa-vastraas’ of sadhwis and sadhus? Aren’t we being unfair to spirituality? Spirituality doesn’t say ‘hasta la vista’ to life and living… lets leave the phrase to...