Just take a short walk in and around psyches and you’ll discover that even simplicity gets a better acceptance if it adopts a unique style. However, there is always a certain price to be paid when people want to be perceived as ‘bright, beautiful, valuable, and always in style’. This is one tag that cannot be ours for free… though let me admit that such tags are freely available to anyone who has the foresight to invest.
Try and ask any socialite who gets featured on page 3 every other week something like, ‘How will you define style?’ The answer invariable will border around poise, clothes and jewellery. There will be diamond jewellery comfortably couched in her talk and she would probably even throw in a casual mention about online jewellery shopping in India with an expected glance that borders on being flirtatious. Such people are the last ones to even think about facts that may seem big to the more discerning buyers, for instance, the fact that products must come with Insured free shipping, Jewellery Certifications and Lifetime exchange. They would smile dismissively if someone were to tell them that on a certain web-portal the USP of the product is its bespoke international designs and it’s also available on EMI.
But anyway, as I intend talking about style statements, I must mention that this portal that has a cache of precious creations for everyone… creations that are giving off brilliance, are articulately designed, and are nothing short of a dazzling shower of light. By the way, besides the great rings, pendants, chains, earrings, gemstones and Delta Sigma Theta sorority paraphernalia what I really loved was their blog that has information on beauty and style that simply floored me.
Elizabeth Taylor once famously said, ‘Big girls need big diamonds’… and I will just add that big style needs the right accessory. Jewellery obviously forms a large chunk of this accessory territory and includes not just expensive solitaires and big diamonds but also mangalsutra designs in gold, diamond nose pins, gold chains for women… and all these can be seen and compared online. What endeared me to this site was that there is a life-time guarantee… and in case of any reason for dissatisfaction there was a 30-day return mentioned. Their certified jewellery can be delivered not just within India but international shipping is also possible.
If you yearn for style, you really need to have the Candere magic with you!
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Arvind Passey
08 May 2015
